GAME OVER IS A HUMOROUS STREETWEAR BRAND INSPIRED BY THE GAMING WORLD, ROAD SIGNS, AND MINIMALIST PICTOGRAMS.

THE BRAND TWISTS EVERYDAY SCENES WITH A PROVOCATIVE, IRONIC AND OFFBEAT TONE.

EACH VISUAL TELLS A "GAME OVER" STORY THROUGH SIMPLE, BLACK AND ULTRA-READABLE DESIGNS, LIKE UNIVERSAL SYMBOLS.